Design Basics for Creatives

Description

Visual design principles are covered in ten PDF lessons aimed at people who make graphics for social media, marketing and presentations. Early lessons explain colour theory, typography and layout, then show how to work with images and build visual hierarchy and flow.

The later lessons cover design systems and consistency, practical projects, evaluating and improving your own work and building a design portfolio. After reading, you will be able to choose colours and fonts with a reason, arrange elements on a page and review a design critically. Checklists, templates and exercises appear in several lessons.

Who it is for: beginners who create visual content for work or a side project and want a solid grounding in design basics.

What’s included
10 PDF lessons · 71 pages · about 21,500 words
One ZIP download that is yours to keep — read on any device, no subscription or app needed.

Course programme

1. Understanding Visual Design Principles
2. Color Theory and Psychology in Design
3. Typography Fundamentals for Creatives
4. Layout and Composition Techniques
5. Working with Images and Graphics
6. Creating Visual Hierarchy and Flow
7. Design Systems and Consistency
8. Practical Design Projects and Applications
9. Evaluating and Improving Your Designs
10. Building Your Design Portfolio